Analyse the main problems Marks & Spencer (M&S) faces in its business environment.

1. Introduction This reports aim is to analyse the main problems Marks & vitamin A; Spencer (M& angstrom unit;S) faces in its business environment. In order to place to the close to critical issues the report is divided into several sections, get-go with an compend of the broader macro and little environment leading to focus on internal organizational problems afterwards. Thus, a broader picture is examined first and and so narrowed down to more(prenominal) detailed analyses as parable 1 shows: Illustration 1 Main Topics of the Marks & Spencer Analysis Having set the most critical areas a tend of recommendations volition be depictd before ending the report in form of a final conclusion. 2. Strategic Business analyse 2.1 The Macro Environment Due to lack of unattached breeding in this case, the PESTEL framework, which is normally applied to analyze the macro environment, dejectionnot provide great help in this discussion. 2.2 The Micro Environment From t he case, we screwing identify that dress and food are the two think industries M&S is involved in. These two industries draw a bead on home the common feature of swift change. The pace of technical melioration and the speed of global communications mean more and fleet change now than ever before. This trend, therefore, requires managers to react swiftly to get hold strategies which fit the changing business environment.

Unfortunately, M&S seemed to have done this poorly, as analysts commented: M&S ignored the changes in the market placeplace firearm its competitors quickly reacted to changes. The reasons should be analyzed by looking s! nuggled at the micro environment. Before using the five forces flummox to analysis the micro environment, the market has to be segmented. However comparatively few information for this purview can be pull from the case. We roughly breakdown the clothing market into three segments numbered from 1 to 3 to which the model will be... If you want to get a full essay, order it on our website: OrderCustomPaper.com

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