Saturday, December 28, 2019

Social Networking An Important Aspect fo the Average...

Social networking has proven to become an important aspect of the average American’s daily life. Statistics show that 73% of all online users utilize some form of social networking. 90% of Internet users aging from 18-29 years old have a social network. ( There are two prominent stances on the social networking epidemic that has arisen over the years. Many hold the opinion that social networking is an invention to be taken advantage of. Yet, many also believe that social networking is the exact opposite, corrupting our society and lowering the aspects of face-to-face communication with each other. Do the pros outweigh the cons in the world of social networking? Or is social networking a major problem that is being swept under the rug due to social ignorance? This research paper will define the pros that social networking offers to the world, hopefully changing ones negative opinion on social networking. There are various reasons we become addicted to websites such as Myspace, Facebook, Twitter, etc. It keeps us connected with friends, family, co-workers, daily news updates and more. Becoming involved with this epidemic cuts down the possibility of the average American suffering from social isolation by half. ( This is because these websites offer more opportunities to make a friend than would be possible without one. Without a social network you are limited to only have friends that you can communicate with in person. Social networkingShow MoreRelatedThe Relationship Between Social Media Platforms And The Government1517 Words   |  7 Pagesessay explores the different relationships between social media platforms and the government to provide insight into the different ways the government uses media masses to further their agendas and how its good business is used for political gain. 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Friday, December 20, 2019

How Social Media Influences Customer s Perception

1.0 Introduction In the 21st century, social media has become the unavoidable modus operandi of marketing. Construction based on the Web 2.0, social media applications have facilitated miraculous growth in human interaction in modern times. In an executive report, IBM Global Business Services said, Companies aggressively have jumped on the social media bandwagon. Expectations are high, with two-thirds surveyed believing social media will transform business in the future (Baird and Parasnis, 2011). According to Jonathan Bernstein in 2013, Facebook had more than 1.15 billion users, twitter had 500 million+ users, Google+ had more than 500 million users and LinkedIn had 238 million+ users (Bernstein 2013). And in 2014 Facebook users†¦show more content†¦How do customers get familiarize with the product and where do they get the information from about the product? What are the differences between traditional marketing and social media marketing? What are the revolutions social media has brought to customers in different stages of their decision making? 2.0 Literature review Regarding the objectives of the research, organizing the research from the perspective of customers would be remarkably good enough approach, but there are numbers of research have been done which mostly aimed to help businesses to gain a better knowledge in social media marketing but not many to help customers to find out reasons that social media has alternated their decision making process. From the beginning, goal of marketing was, as a whole, about customer; hence, selecting customer perception as a key point of research, and by accumulating data from customers point of view will gather fresh insights. This research also is aiming to deliver as an index to the potential readers, how they can tap into the decision making process via social media sites. There are factors like technology, infrastructure, cultural values, norms, and so on, across the continent, are different. The significance of this research may vary in countries respectively; hence, this research will be doing targeting a specific geographical area, UK. This research will be spotlighting

Thursday, December 12, 2019

Business and Administration Communication

Questions: 1. Discuss the motivation of people who keep quiet and struggle with dispensing bad news.2. After much discussion and even conflick, your workplace team has finally agreed on plan B, but you are firmly convinced that Plan A is a much better option. Your team is preseing Plant B to the whole department, and company executives are present. A vice president asks you for your opinion. Should you (a) keep your mouth shut, (b) try to persuade the team to adopt Plant A, (c) explain why you believe Plan A is a better plan, (d) tell the VP and all present that plan B is not your idea, or (e) discuss one or two points you can agree on in Plan B? Explain Answers: 1: Motivation of Individuals It is empirical that any bad news should never be informed or stated just like a surprise as it might give the listener a lifetime shock or a profoundly negative impact. The subordinates must have a word with their supervisors or the higher authorities so that they can be saved from a sudden depressing surprise. In every organization there are people who continuously face a battle with their job role and working environment but they keep quiet in order to avoid consequences and negative impacts. Employees generally have a fear to lose their set image or getting their image ruined. There is a need that managers must motivate the employees to communicate their issues and solve them on primary stage instead of continuing with them and give a profound negative impact later on (Guffey and Loewy, 2015). Following are the ways by which the silent workers can be motivated to share their issues and resolve them: Detailed feedback There is a need that the managers must provide the employees a detailed feedback on a regular basis so that they can identify where they are lacking and on what subjects they have to work to overcome issues and work effectively. Regular check-ins Usually the managers check the monthly reports of the subordinates or the performance is reviewed on monthly basis and this practice increases the problems and issues faced by the employees as they have to handle that issue for an entire month instead of handling on instant basis (Wall Street Journal, 2016). Talk informally with one-to-one approach The employees go through a pressure of maintain their image in an organization and this tendency obstruct them to share their working problems but if the managers have an informal conversation with the employees then there will be a friendly approach towards the issues of the employees and they will able to discuss them freely. Recognize hard work The hard work must be recognize and appreciate by the manager so that at the time of issues the employer can discuss then on open grounds as they have a confidence in them because of their past recognitions and appreciations (Quast, 2012). Share own experience One of the best approaches towards motivating the quiet and distressed employees is managers sharing their own experiences with the employees. If the manager communicate about their past hurdles and issues they have faced in their work role and the ways in which they have overcome that will boost the morale of the employees to share the issues and resolve them on primary stage (Nicholson, 2003). 2: Why to adopt Plan A The answer chosen here is option C which states that an explanation would be provided that why there is believed that Plan A is a better option. The explanation provided must include face to face communication so that all the team members as well as the VP can be able to understand the concepts and reasons behind choosing the Plan A. Another thing which should be kept in mind while standing in favor of Plan A is to give positive remarks of the chosen plan instead of demonstrating the negative aspects of the Plan B which is selected by the other team members so that there is a healthy discussion at the workplace. The voice and the dialogues must be in a descriptive form instead of argumentative so that the focus can be facilitate over the positive impacts of Plan A rather than on the comparison. If any criticism arises in between the discussion then it should be taken in a graceful and positive manner instead if reacting in a pessimist way. The answer is chosen on the basis of various grounds that Plan A has number of benefits associated with it such as by adopting Plan A the organization can have a lower cost of the processes in comparison with Plan B. The workplace team is agreed on incorporating Plan B as it can give higher return and is able to yield huge profits. But if analyzed from all other perspectives it is reliable to adopt the Plan A as after performing the SWOT analysis of both the plans it has been identified that in comparison on the basis of strengths and opportunities Plan A has extensive developing opportunities for the upcoming timeframe and it also holds strengths such as reduced labor cost, less investment, faster productivity and innovative approach. A pilot test could be suggested and the results can be used for analyzing that which plan possesses higher benefits and scope to be further developed. This pilot test can also help in supporting the managing decision and will able to provide a viewpoint of the higher authorities, manager, emplo yees as well as the customers. Further it can be stated that the decision should be based on the principle of majority where maximum number of employees give their support as well as which is most beneficial from the organizations perspective (mitre, 2016). References Guffey, M. E. and Loewy, D. (2015).Essentials of Business Communication, ed.10, Cengage Learning, Pp.608 Mitre, (2016).Effective Communication and Influence, Retrieved on: 3rd September, 2016, Retrieved from: Nicholson, N. (2003). How to Motivate Your Problem People, Harvard Business Review, Retrieved on: 3rd September, 2016, Retrieved from: Quast, L., (2012). 5 Tips For Motivating Employees, Retrieved on: 3rd September, 2016, Retrieved from: Wall Street Journal, (2016).How to Motivate Workers in Tough Times, Retrieved on: 3rd September, 2016, Retrieved from:

Wednesday, December 4, 2019

English Essay Gothic Literature

Question: Discuss about theEnglish Essayfor Gothic Literature. Answer: Introduction Gothic literature can be described as the literature using the combination of grotesque, supernatural and absurd features as the primary driving force of the plot. Furthermore, it can be said that the physical features of the gothic elements are not put randomly in the congregation of the meaningless calamity and obscenity; rather the features are put after a clever calculation in order to convey the symbolism in the plot to the readers. The words and the physical features chosen for the characters in a gothic novella contribute to the blending of the ideas of the familiar and the exotic ones. The primary motif of Gothic literature is to deal with the horror, mystery and evil like it can be seen in The Strange Case of Dr. Jekyll and Mr. Hyde and in the chapter one of Varney the Vampire. Following the motifs of gothic culture, the characters and the symbols became a possible way of conveying the theme to the audience. Both the novels have used gothic styles and also the physical gothi c features of the characters to convey the mysterious and dark connotations to the readers. Discussion Robert Louis Stevensons novel The Strange Case of Dr. Jekyll and Mr. Hyde beautifully depicts the relationship between the Victorian Gothic and the scientific discourse. The story revolves around the mental situation split personality where inside one person, two personalities with differing characteristics reside, which is distinctly described in the novel with the different physical appearances of Dr. Jekyll and Mr. Hyde. However, the novel was written before the psychological definition of split personality being established, therefore it appears to be influenced by the gothic characteristics and the predominant scientific theories in the late Victorian age. In this novel, the clear distinction between the physical appearances of Dr. Jekyll and Mr. Hyde link it to the gothic theme of mystery and atavistic behaviour. In this era, the scientific texts on anthropology, psychology and human behaviour had appeared to have merged with the fictional gothic literature. The most predominan t element in The Strange case of Dr. Jekyll and Mr. Hyde is atavism, a theory developed by Cesare Lombroso. The theory gives rise to the fears of regressions which ideates that as humans have evolved from their individual primitive forms, therefore potentially they might return to that basic state and surrender to the primitive urges. Therefore, the atavistic behaviour is associated with the sense of criminality and represents transgressions like murder and violence which will further shatters the idea of standard Victorian forms of behaviour. This theory seems to have greatly influenced Stevensons novel and it is predominantly visible in the physical features of the characters. The dwarfish, unsettling manifestation of Edward Hyde and the violent and aggressive behaviour of his, defines the atavistic traits in this novel. The physical appearance of Mr. Hyde is a representation of dwarfism. Following the trend in the Victorian era, the theory of Anthropological Criminology is strong ly reinforced in the plot and believed by the readers of the era. Hence due to this mindset the readers would naturally think that the character is a criminal based on his physical appearance. Furthermore, also in Varney the Vampire, the portrayal of the supernatural vampire in the chapter one, also adheres to the theory of atavism and breaks the idea of standardized Victorian behaviour. The theme of doubling has also been used to represent the significant aspects of the symbolic role. The theme depicts the idea of duplicity of lives or copying others lives and leading a life of Doppelganger. This gets exposed to the when the horrendous transformation of Mr Jekyll in the atavistic criminal Hyde take place. The idea of both the men being revealed to the same person shows the generation of the transformation from the fear of regression. The depiction of a respectable man Dr. Jekyll being competent of the dreadful behaviour of Mr. Hyde is the indication of Stevensons manipulation of the Social fears and anxieties of Victorian era. It breaks the surface of the class concerned respectability which controlled the life styles of the respectable section of the society. As demonstrated in the novel, it is necessary to improvise that not only the working class of the society living in the slum area, but also the wealthy, educated, apparently decent people of the society are al so capable of committing serious crimes. The doubling theme has been symbolised throughout the novel. The London city being split into two, where at one side Mr. Utterson, Dr. Jekyll and their contemporaries stay and work is represented as the educated and wealthy area. It is identifiable in referral of Mr. Utterson to the Cavendis Square, where Dr. Lanyon stays, as that citadel of medicine. In contrast to that, another side of the city is indicated by the district of Soho, the slum area of London, which signified the atavistic playground in the novella. Assumedly Mr Hyde has a detestable appearance and has a house in the district where the aggressive behaviours go entirely unnoticed and unquestioned. This is a clear illustration for showing the theme doubling. The front part of the house of Dr. Jekyll has presented a great air of wealth and comfort. In the meantime Mr. Hyde is seen to enter building that exhibits the air of prolonged and sordid negligence. As the narrative provokes disgust about the physical appearance of Mr. Hyde, he is depicted as troglodytic, ape like, and hardly human. The gothic physical feature in the depiction of fashion shows how Stevenson has related it to the doubling theme. As Mr. Enfield, who is a distant relative of Mr. Utterson and a well known man in the town, has observed the appearance of Mr. Hyde as There is something wrong with his appearance; something displeasing, something downright detestable. The doubled appearances were shown to show the degeneration of the standardized behaviour of that era. Another physical feature of gothic literature, the gigantic size of the supernatural elements finds its relationship with the symbolism of the plot. This feature of the Victorian era is defined in the chapter one of Varney the Vampire, where the plot suggests the huge element entering a young girls room. The chapter one of the novel, Varney the vampire, opens with the depiction of the hailing midnight and it introduces a huge supernatural being. The supernatural is the primary element of the gothic culture and mostly the extremely large physical features indicates its relationship with the symbolic role. Relying upon the imaginary supernatural element or invoking directly the supernatural gigantic feature is a dominant physical feature of the gothic literature and this novel is no exception to it, "What -- what was it?" she gasped; "real or delusion?... A figure tall and gaunt, endeavouring from the outside to unclasp the window." The fundamental formula of the entering of the vampir e and biting the neck of a young girl has been one of the famous plot clichs to depict the idea of supernatural in the Victorian era. While the supernatural element has maintained to keep a steady foothold in the literature, the huge physical features have been more prevalent in the plot of the novel. Horror is another physical trait of the gothic era, which is represented in both the novels, the Strange Case of Dr. Jekyll and Mr. Hyde and Varney the Vampire with scary physical features of the characters. In the former novel the author intensifies the theme of horror focusing on the character of Mr. Hyde. The detailed establishment of the setting indicating the locked doors, foggy streets of London, the mysterious laboratories, dirty appearance of Mr. Hyde has contributed to the establishment of the theme. In chapter one of Varney the Vampire, the author describes an old house where the young lady is sleeping, with the dramatic reading Was that lightning? Yes -- an awful, vivid, terrifying flash... Who sleeps now in that ancient city? the author made it sound like a horror picture show. Also, the authors depiction of the hailing stormy night and the huge supernatural element has established the scare physical features that were prevalent in the novels of Victorian era. Conclusion Supernatural elements, portrayal of the doppelganger of an existing character help the readers to understand the gothic theme of the literature better. The gothic era has invoked the elements of suspense, mystery and gloom and has a tendency to portray the terrors. Both the novels have successfully invokes the physical gothic features of the characters and revealed the significant aspects of the symbolism in the plot. Bibliography Prest, T (n.d). Varney the Vampire. 1st ed. Stevenson, R (n.d). Dr. Jekyll and Mr. Hyde. 1st ed.